Scalable Brand Network

Vriddix builds, incubates, and scales consumer-facing brands that operate independently yet grow collectively within our ecosystem. Each brand under Vriddix is nurtured through structured planning, product differentiation, and technology-driven execution.

Our portfolio begins with Kashwi, a premium artificial jewellery brand blending Indian elegance with Korean minimalism. Soon to follow is Kashwi Silks, dedicated to handwoven silk sarees that represent craftsmanship and heritage. Beyond fashion, we continue to explore new categories such as lifestyle accessories, gifting, and home décor—all guided by consumer data and market potential.

Every brand is built on the same operational pillars—automated order management, consistent design language, digital marketing integration, and performance analytics. We manage product photography, storytelling, inventory forecasting, and logistics under one roof, ensuring efficiency without creative compromise.

Our in-house teams handle Shopify-based storefronts, marketplace integrations, and social media presence to give each brand a complete digital identity. The result is a network of agile, profitable, and design-led e-commerce businesses that operate independently but benefit from Vriddix’s shared infrastructure, technology stack, and compliance framework.